1.0Glossaryhttps://www.healthbenefitstimes.com/glossaryGlossaryhttps://www.healthbenefitstimes.com/glossary/author/adminglossary/Direct-to-consumer advertising - Definition of Direct-to-consumer advertisingrich600338<blockquote class="wp-embedded-content" data-secret="IINuop6q2d"><a href="https://www.healthbenefitstimes.com/glossary/direct-to-consumer-advertising/">Direct-to-consumer advertising</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.healthbenefitstimes.com/glossary/direct-to-consumer-advertising/embed/#?secret=IINuop6q2d" width="600" height="338" title="“Direct-to-consumer advertising” — Glossary" data-secret="IINuop6q2d" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script>
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The marketing and sales of drugs, diagnostic or therapeutic services, and other medically related products or services by their owner or manufacturer to the general public by means of television, radio, the Internet, and direct mail. The most commonly advertised drugs are medications for allergies, arthritis, depression, erectile dysfunction, gastroesophageal reflux, and high blood pressure.