{"id":166122,"date":"2022-06-21T08:34:04","date_gmt":"2022-06-21T08:34:04","guid":{"rendered":"https:\/\/www.healthbenefitstimes.com\/glossary\/?p=166122"},"modified":"2022-06-21T08:34:04","modified_gmt":"2022-06-21T08:34:04","slug":"direct-to-consumer-advertising","status":"publish","type":"post","link":"https:\/\/www.healthbenefitstimes.com\/glossary\/direct-to-consumer-advertising\/","title":{"rendered":"Direct-to-consumer advertising"},"content":{"rendered":"<p>The marketing and sales of drugs, diagnostic or therapeutic services, and other medically related products or services by their owner or manufacturer to the general public by means of television, radio, the Internet, and direct mail. The most commonly advertised drugs are medications for allergies, arthritis, depression, erectile dysfunction, gastroesophageal reflux, and high blood pressure.<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The marketing and sales of drugs, diagnostic or therapeutic services, and other medically related products or services by their owner or manufacturer to the general public by means of television, radio, the Internet, and direct mail. The most commonly advertised drugs are medications for allergies, arthritis, depression, erectile dysfunction, gastroesophageal reflux, and high blood pressure. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-166122","post","type-post","status-publish","format-standard","hentry","category-d"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Direct-to-consumer advertising - Definition of Direct-to-consumer advertising<\/title>\n<meta name=\"description\" content=\"The marketing and sales of drugs, diagnostic or therapeutic services, and other medically related products or services by their owner or manufacturer to the general public by means of television, radio, the Internet, and direct mail. 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